Sina hands Brazil government departments to carry out all-round Olympic cooperation 物华天宝的意思

Sina hands in Brazil government departments to launch a full range of Olympic cooperation, Brazil President Dilma Rousseff met with sina chairman and CEO, micro-blog chairman Cao Guowei sina sports news on February 24th, Sina launched a comprehensive Olympic strategy in Brazil, Rio De Janeiro. Brazil President Dilma Rousseff met with sina chairman and CEO, micro-blog chairman Cao Guowei, and opened micro-blog, invited Chinese netizens and sports enthusiasts all over the world to participate in the Olympic and Paralympic Games held in Rio De Janeiro. At the same time, Sina and Brazil sports ministry, Brazil Olympic Organizing Committee, Rio Sports Bureau and other local government departments to cooperate, will be around the Olympic content dissemination of all-round cooperation, to create a set of "see", "chat", "play" in one of the social Olympic interactive experience. Cao Guowei said, sina will give full play to the important role of the platform, in China fully publicize the Rio Olympics, let Chinese users better feel the charm of the Olympic Games in Rio, and Brazil, fell in love with Brazil, the Rio Olympic Games as an opportunity, in terms of sports, culture and Tourism to explore more opportunities for better cooperation, build a the Pakistan People’s bridge. Cao Guowei met with the Brazil Olympic Organizing Committee, CEO Mr, Sidney Levy Cao Guowei met with the Brazil Olympic Organizing Committee CEO Mr Sidney Levy and the Brazil sports department minister signed a number of cooperation Brazil sports George Hilton said that Sina’s experience of professional communication is very important to Brazil, Sina hopes to put two hundred million people in Brazil and around the world to China. Based on its own advantages, the Sina Rio Olympic strategy launch meeting was held in February 24th, and micro-blog reached strategic cooperation with a number of Brazil government departments and local institutions. First of all, micro-blog and the Brazil Olympic organizing committee reached a strategic cooperation in the dissemination of Olympic content. The Brazil Olympic Organizing Committee will open the official micro-blog at sina, and will announce the official dynamics of the Rio Olympic Games for the first time through the micro-blog. The Brazil Olympic Organizing Committee will also provide Olympic Games picture, short video and other contents to the micro-blog Olympic games. CEO Sidney Levy, the Brazil Olympic Organizing Committee, expressed great expectations for the opportunity to disseminate the Olympic information to hundreds of millions of Chinese netizens with the help of micro-blog. At the same time, micro-blog and Rio Sports Bureau signed a strategic cooperation agreement, become Rio Olympic Games to promote Chinese social partners. In addition to Rio Sports Bureau set up official micro-blog in Sina, micro-blog can also use the joint LOGO to promote the Olympic Games, Rio Sports Bureau will also encourage more Brazil local sports star celebrities to open micro-blog, interact with Chinese fans. Micro-blog also linked to the Chinese community, students from the media and other organizations jointly organized a hundred scale event micro shot group, bring the fresh information for the first time, the first Olympic Games for users to view the scene in the game, through pictures, video etc. the full range of live coverage of the Olympic games. Micro-blog will also actively cooperate with the mainstream media of Brazil local TV, newspapers and other media to spread the Olympic content. Brazil sports minister George Hilton met with Cao Guowei, Brazil sports minister George Hilton met with Cao Guowei to create a new social Olympic experience, in the upcoming Rio Olympics, sina will integrate flag.

新浪牵手巴西政府部门 展开全方位奥运合作 巴西总统迪尔玛・罗塞夫会见新浪董事长兼CEO、微博董事长曹国伟   新浪体育讯  2月24日,新浪在巴西里约热内卢全面启动奥运战略。巴西总统迪尔玛・罗塞夫会见了新浪董事长兼CEO、微博董事长曹国伟,并开通微博,邀请中国网友和全世界的体育爱好者一起,参加在里约热内卢举办的奥运会和残奥会。同时,新浪与巴西体育部、巴西奥组委、里约体育局等当地政府部门达成合作,将围绕奥运内容传播展开全方位的合作,打造集“看”、“聊”、“玩”于一体的社交奥运互动体验。   曹国伟表示,新浪将充分发挥重要的平台作用,在中国充分宣传里约奥运,让中国网友更好地感受里约奥运的魅力,进而了解巴西,爱上巴西,同时以里约奥运为契机,在体育、文化、旅游等方面发掘更多的商机、促成更多的合作,搭建一条中巴人民沟通的桥梁。 曹国伟会见巴西奥组委CEO Mr・Sidney Levy曹国伟会见巴西奥组委CEO Mr・Sidney Levy   与巴西体育部门签署多项合作   巴西体育部长乔治・希尔顿表示,新浪的专业传播经验对巴西非常重要,希望通过新浪把两亿人的巴西介绍给中国和全世界。基于自身优势,在2月24日召开的新浪里约奥运战略启动会上,微博与多家巴西政府部门、当地机构达成战略合作。   首先,微博与巴西奥组委在奥运内容传播上达成战略合作。巴西奥组委将在新浪开设官方微博,通过微博第一时间发布里约奥运会的官方动态;巴西奥组委还将向微博提供奥运赛事图片、短视频等内容。对有机会借助微博这种社交媒体向数亿中国网友传播奥运信息,巴西奥组委CEO Sidney Levy表示非常期待。   同时,微博与里约体育局签署了战略合作协议,成为里约奥运推广中文社交合作伙伴。除了里约体育局在新浪开设官方微博,微博还可以使用双方的联合LOGO进行奥运推广,里约体育局还将鼓励更多的巴西本地体育明星名人开通微博,与中国粉丝交流互动。   微博还联动华人社团、学生群体等自媒体机构共同组建百人规模的赛事微拍团,在比赛现场第一时间、第一视角为网友带来最新鲜的奥运信息,通过图片、视频等方式全方位的直播报道奥运。微博还将与巴西当地电视、报纸等主流媒体就奥运内容传播积极合作。 巴西体育部长乔治・希尔顿会见曹国伟巴西体育部长乔治・希尔顿会见曹国伟   打造全新社交奥运体验   在即将举办的里约奥运会上,新浪将整合旗下微博、手机新浪网、新浪体育APP、新浪新闻APP等移动产品矩阵以及PC端资源,向亿万中国互联网用户及时、全面地传递里约奥运信息。   拥有5000万体育兴趣人群的微博,早已是中国最大的体育互动平台,聚集了73.6%的现役国家队运动员,200多位一线体育明星,1000多位国外运动员。里约奥运会上,微博将全力为用户打造集“看”、“聊”、“玩”于一体的互动体验。   在“看”的方面,微博将依托31万媒体机构、15万体育认证用户,打造最丰富的“奥运信息流”,除了中美英日韩俄巴等体育大国代表团及运动员矩阵,微博将通过赛事微拍团为网友带来全方位的直播报道奥运。   在“聊”的方面,微博将借助微博雷达和话题实现台网联动,通过屏幕上话题的引导和微博上话题的互动,将微博优质内容和数据再反哺到节目中,实现全民聊奥运;在“玩”的方面,多位冠军运动员将向粉丝发放微博红包,吸引用户参与“冲刺里约”微博线上跑步活动,实现全民参与奥运。 新动里约发布会现场"新动里约"新浪奥运战略启动会现场   数据显示,微博拥有超过1亿的日活跃用户,月活跃用户规模更是超过两亿。随着整体用户规模和体育用户人群的双重增长,以及与巴西政府部门的深度合作,微博有望在里约奥运会上继续刷新更多记录。   同时,作为国内最具影响力的体育互联网和数字媒体平台,新浪体育将与林丹、郎平等国内外奥运巨星签约成为新浪奥运的形象代言人,并和排球、举重等9大中国奥运运动队建立战略合作关系,组建国内超豪华的奥运星舰队。此外,新浪体育还将打造《里约最前线》、《金牌访谈》等多档奥运王牌节目,为网友带来最丰富、最深度、最震撼的奥运资讯报道内容。相关的主题文章:

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