Since the media publish the highest price reached 1 million 500 thousand more than 339 listed compan 绮户流年

Since the media publish the highest price reached 1 million 500 thousand more than 339 listed companies in the first three quarters net profit of national investment competition: Irving King peep catch demon shares of Sina Financial App: Live on-line blogger to tutor the original title: since the media publish the highest price reached 1 million 500 thousand yuan more than 339 listed companies in the first three quarters net profit – reporter He Jun as of October 28th, three listed companies to disclose quarterly nearly ending. Data show that has been disclosed in the Quarterly Bulletin of the three listed companies, 339 companies in the first three quarters of net profit of less than 1 million 500 thousand yuan. 1 million 500 thousand yuan is how a concept? In the days prior to the convening of the summit of 2016V influence on the latest reference system. Engaged in the general manager of the media value ranking and copyright economic management Quoyle Rui company Zhang Yutong said, since the media graphic class, the highest price reached 1 million 500 thousand yuan, the highest price is the video from the media in more than 2 million yuan. Such a high price, whether it contains water? In this regard, Zhang Yutong told the "Securities Daily" reporter the interview said: "basically no water, price and price almost, and are published before payment." In this regard, micro-blog channel marketing department deputy general manager Wei Li also confirmed: "compared with other industries, published before payment is the industry norm. Now basically from the media quoted price is a fixed price, does not have what too big floating. For example, Amy Mongolia originally quoted price is 250 thousand yuan, is now 300 thousand yuan." In this regard, some participants compared that more than 300 listed companies have 9 months of profit, an article is not from the media and from the media, there is no "accounts receivable" this problem. However, some analysts have pointed out that with the net profit of listed companies and the media income comparison in theory is not comparable, but to a certain extent can also reflect some problems, namely from the media industry is growing rapidly. According to Zhang Yutong revealed that at present all advertisers advertising costs are decreasing year by year, but the vote for the new media is charged with an annual increase of 20%-30%, the media also occupy most of the proportion of the cost of. However, in the rapid expansion of the scale of the industry at the same time, some unspoken rule is more and more popular, such as the amount of brush". In this regard, Zhang Yutong pointed out: "this is a manifestation of this industry quick. We have seen since the media is now standing on the air, when you have the appropriate amount, there will be a corresponding influence, and this influence can be converted into money, so many people from the media may be in the process of doing accidentally put the road bends." Wei Li said: "now that the industry bubble exists or not? Actually no industry standards and norms, so will the existence of asymmetric information." From the media for the Red Net life cycle, Wei Li said: "a lot of people can still have his basic fame. As for the network life cycle is shortened in red, now is not good. In the past the red net long life cycle, because the communication platform tool less, less function. Now the product tools, product function platform in continuous iteration and optimization, the theory of

自媒体刊例价最高已达150万 超过339家上市公司前三季净利 全国投顾大赛:偷看投顾大王捉妖股 新浪财经App:直播上线 博主一对一指导   原标题:自媒体刊例价最高已达150万元 超过339家上市公司前三季净利   ■本报记者 贺 骏   截至10月28日,上市公司三季报披露已近收官。数据显示,在已披露三季报的上市公司中,有339家公司前三季度净利润不到150万元。   150万元究竟是怎样一个概念?在日前召开的2016V影响力峰会上,有了最新的参照系。从事自媒体价值排行及版权经济管理的克劳锐公司总经理张宇彤透露,目前图文类的自媒体,最高报价已达150万元、视频类自媒体最高报价则在200万元以上。   如此高的报价,是否含有水分呢?对此,张宇彤接受《证券日报》记者采访时表示:“基本没有水分,成交价与报价差不多,而且都是刊前付款。”   对此,微博渠道市场部副总经理魏莉亦确认:“跟其它行业相比,刊前付款是这个行业的行规。现在基本上自媒体的报价都是固定价,不会有什么太大的浮动。比如咪蒙原来报价是25万元,现在是30万元左右。”   对此,有参会者比较后认为,300多家上市公司辛辛苦苦9个月的利润,都抵不上自媒体的一篇文章,而且自媒体还不存在“应收账款”这个问题。   不过,有分析人士指出,用上市公司的净利与自媒体的收入进行对比,在理论上并不具有可比性,但在一定程度上也能反映一些问题,即自媒体行业的确成长迅猛。   据张宇彤透露,目前所有广告主的广告费用都是逐年递减的,但投给新媒体的费用则以每年20%-30%递增,其中自媒体又占据了绝大多数的费用比例。   不过,在行业规模快速扩大的同时,某些潜规则也越来越盛行,比如“刷量”。对此,张宇彤指出:“这是这个行业急功近利的一种表现。大家都看到自媒体现在站在风口,当你具备相应的量的时候,就会有相应的影响力,并且这个影响力可以变现成为钱,因此很多自媒体人可能在做的过程中一不小心就把路走弯了。”   魏莉表示:“这个行业目前的泡沫存不存在?实际上还是没有一个行业的标准和规范,所以肯定会存在信息上的不对称。”   对于自媒体网红的生命周期,魏莉指出:“很多人能够一夜走红还是有他的基础。至于网红的生命周期是否在缩短,现在还不好下定论。过去网红生命周期长,是因为传播平台的工具少、功能少。现在平台的产品工具、产品功能在不断迭代和优化,其实是给了自媒体更加方便和快捷的入门方式。” 新浪声明:此消息系转载自新浪合作媒体,新浪网登载此文出于传递更多信息之目的,并不意味着赞同其观点或证实其描述。文章内容仅供参考,不构成投资建议。投资者据此操作,风险自担。 进入【新浪财经股吧】讨论相关的主题文章:

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